Love & The Machine is a creative company that is great at building brands, but even better at building relationships.
That’s because we LISTEN DEEPLY. THINK HUMANLY. CREATE FEARLESSLY
Make Love
Not Brands®
Amy
Managing Partner. Strategy. Client
Dan
Design Partner. Creative
Sarah
Client Supervisor
Our Love Language in Action
We don’t just build brands, we build emotional ecosystems that people fall in love with.
Below is a collection of some of those stories.
Skills: Market Intelligence • Positioning • Brand Architecture • Brand Identity • Packaging Design
stem
Our clients came to us with an idea to disrupt and energize a stale consumer category. We helped them build a 360 brand vision; and brought it to life.
“The work that Love & The Machine did on STEM was truly amazing, insightful, strategic, creative and quick - It's our most successful new product launch”
Rachel Fiely
Former Director of Innovation, SC Johnson
SKILLS: Strategy • Website Design • Illustrations • Copywriting • SWAG design
DANCING
WHILE CANCERING
The non-profit, Dancing While Cancering™- The Maddie Kramer Foundation, was born from loss but inspired by love; however, the website lacked the heart and spirit of the little girl who inspired it all. Our job was to bring Maddie’s light to life through every touchpoint.
“Love & The Machine possesses an unparalleled combination of artistry and strategic vision. We are truly blessed for their talents and their transformative impact to our brand.”
Scott Kramer
Co-Founder, Dancing While Cancering
BRACH
SKILLS: Strategy • Brand Identity • Packaging Design • Illustrations • Graphics Library • Photography + Art Direction
Brach’s had always been considered a classic candy brand, but that vintage vibe wasn't making it relevant to the next generation. A full brand and packaging redesign, built on the joy of connecting through candy, helped move Brach’s from the past into the present.
“By staying true to their philosophy, Love & The Machine rediscovered the emotional value of our most meaningful category leader. With a lens on inclusivity, the final expression respects 100+ years of quality and nostalgia while modernizing all the feels - thoughtfully bringing consumers into our legacy and the future.”
Alberto Zapata
Senior Creative Director, Ferrara
SKILLS: Casting • Photography • Art Direction
OLAY
When Olay was ready to launch its new product portfolio, they came to Love & The Machine to help capture their commitment to natural beauty.
“Love & The Machine possesses an unparalleled combination of artistry and strategic vision. We are truly blessed for their talents and their transformative impact to our brand”
Brittany Canfield
Creative Director CX, P&G
SKILLS: Architecture Design Principles • Packaging Design • Photo Design • Retouching
GLADE
FRESH COLLECTION
Fresh has been the leading scent camp in Air Care forever. However, the space was oversaturated and based primarily in laundry-centered fragrances.
We helped Glade use their fragrance expertise to redefine and elevate fresh fragrances.
The Fresh Collection has been one of our most successful recent launches. Our retailers our thrilled, we are thrilled. Thanks Love & The Machine. We love working with you!
Kelli Carbajal
Marketing Manager, Glade
SKILLS: Positioning • Brand Identity • Packaging • Illustrations • Social Media
Grainful
Grainful reached out to Love & The Machine to help take them through a complete rebranding process. We started by guiding them through deeper consumer learning, which unlocked new positioning, inspired disruptive packaging and generated exponential retailer distribution growth.
“I have nothing but good things to say about Love & The Machine. They are helping us create value every day.”
Jan Pajerski
President + CEO - Grainful
SKILLS: Strategy • Masterbrand Identity • Brand Identity • Naming • Packaging • Video • Merchandise • Digital • Illustrations
SUR
Our clients came to us to help launch their first B-to-C product. L&TM showed them how they could stand out in a crowded space, explain complicated product science in a simple and meaningful way and successfully build a long term relationship with serious athletes.
“Love & The Machine has evolved our brand into a powerful dose of inspiration and created a community of Phyto Rebel athletes.”
Jeff Van Drunen
Founder - SUR Phytoperformance
SKILLS: Brand Identity • Packaging • Brand Architecture
Gillette
We began our relationship with Gillette when we were asked to redesign their signature Clear Gel APDO line in order to make it feel fresh and relevant for a younger consumer. The project extended into a full refresh of their APDO line for North and South America and was followed by Love & The Machine partnering with Gillette to develop and launch an entirely new better-for-you, deodorant line.
“I just came from a meeting with the head buyer from Sam’s Club. He held up the work you did for us as an example to other brands of what they should be doing.”
Anuj Chhabra
Brand Manager - Gillette
Whether you’re a brand ready to move hearts or a creative ready to make magic — let’s start something beautiful.
Let’s Keep the Love Flowing
We craft brands that make people feel. If you’re looking to create work that connects deeply and stands out authentically — let’s talk about your next project.
Let’s Build Something Beautiful Together
Let’s Create Together
We love collaborating with artists, makers, and dreamers who share our passion for storytelling and human connection. Tell us what you do — we’re always open to new creative chemistry.